UX, Web & Brand design by Stuart Gamblen

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Accurate Energy

Branding and logo design

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Bespoke Logo Design

The owner of Accurate Energy came to Upward Creative for a new logo design for their energy consultancy who help medium and large businesses make sure their energy supplier is billing them correctly using a bespoke validation service.

The logo was designed to reflect the companies professional, knowledgeable, trustworthy and independent nature and project a modern, energetic feel.

And most importantly, designed to be clean, easy to understand and communicate the feeling of a professional B2B operation.

Accurate Energy liked the idea of using the company initials in the logo design so they was incorporated into a clear, unique and memorable logo mark that works both with the full logo and by itself as branding element.

What I Did:

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Accurate Energy logo design on a dark background.
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Accurate Energy logo mark design with a visual breakdown and explanation of the final concept.